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Email Marketing

How to Become an Email Copywriter

Are you interested in how to become an email copywriter? Copywriting can be one of the most lucrative skills you’ll ever learn. In fact, it’s something you should know how to do no matter what your professional role is. That’s because nothing matters nearly as much as your copy. Even

Blogging vs. Copywriting (& Why You Need BOTH) (1)
Blogging

Blogging vs. Copywriting (& Why You Need BOTH)

Are you wondering the differences between blogging and copywriting? Both blogging and copywriting are skills you need to grow your business. But in many cases, the two types of content marketing get lumped together. Or, on the other hand, they’re treated exactly the same. But in reality, blogging and copywriting

Pain, Fear, and Hope The Inside World of High-Ticket Selling
Sales

Pain, Fear, and Hope: The Inside World of High-Ticket Selling

“If we invite you into this program, will you be 100% committed, decisive, and open to feedback?” At this point in the conversation, I’d been chatting with the person on the other end for over an hour. Whether they just wanted to move the conversation along or they truly believed

why good seo can lead to bad writing (1)
General Writing Tips

Why Good SEO Can Lead to Bad Writing

Quick note: I’m not trying to get this article ranked. This one’s just for you. The rules of sitewide SEO are like highschool romances: confusing, fickle, and relentlessly annoying for those trapped in them. As soon as you feel safe, Google rolls out an update leaving you alone and broken-hearted.

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